Yesterday, we ran the first part of this profile on advisor Dan Dillard. He works at Amplify Federal Credit Union in Austin, Texas and has begun using video as a way to reach clients. It began as a ...
(By Bob McCurdy) The radio industry’s leading headline of late has been its 93% reach metric. Wisely, we are no longer positioning ourselves as the “frequency” medium in such a fragmented, ...
CPAs who want to survive in a turbulent business environment and grow their firms must emphasize maintaining a relationship with existing and potential clients—that means contacting them more than ...
No matter how many prospective clients you’re currently building a relationship with or how many exciting trips you’re in the process of booking, there could always be a few more in the mix, right?
The No. 1 reason clients leave is lack of contact. And clients don't want to be called only because you're selling something. People like to hear market updates and your views on what's happening, of ...
Advisor businesses are growing in both client numbers and geographical reach. Investors typically find advisors through personal referrals, but increasingly use online searches and social media to ...
Accountants in small firms should pay more attention to the frequency of contact and the way they interface with clients. Most firms only reach out on an as-needed basis revolving around a tax or ...
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