A campaign by environmentalist group Greenpeace, including a video featuring an oil leak swallowing an Arctic community built entirely out of Lego bricks, has resulted in Danish toy manufacturer Lego ...

COPENHAGEN, Denmark - Danish toy maker Lego said Thursday it won't renew a deal allowing Shell (RDS.A) to hand out Lego sets at its gas stations in some 30 countries, following a viral campaign ...

Lego is set to ditch a 50-year relationship with Shell after coming under intense pressure over the oil giant’s drilling in the Arctic. A Greenpeace video criticizing the marketing deal went viral, ...

STOCKHOLM (AFP) - The world's largest toymaker Lego said on Thursday it was ending a deal with oil giant Shell, bowing to pressure from a Greenpeace campaign linking Lego toys to Arctic oil spills.

Michelle Starr is CNET's science editor, and she hopes to get you as enthralled with the wonders of the universe as she is. When she's not daydreaming about flying through space, she's daydreaming ...

Lego's brand partnership with Shell is ill-judged, argues Katie Collins Greenpeace has created a parody video entitled Everything is NOT awesome as part of a campaign to bring to an end Lego's brand ...

Toy-maker Lego is ending its decades-long collaborative relationship with oil company Royal Dutch Shell. The Danish-based Lego announced late Wednesday that it would end its promotional deal with ...

Here's a corporation you probably didn't expect to get embroiled in an environmental controversy — Lego, the beloved children's toy manufacturer, who're currently weathering a blistering ad campaign ...

Danish toy company LEGO plans to end its promotional deal with oil giant Royal Dutch Shell following an aggressive Greenpeace campaign attacking the relationship. The Greenpeace campaign attacked ...

Environmental charity Greenpeace has today staged a protest at Legoland as it kicks off a new global campaign targeted at the toy company. The action comes after Greenpeace conducted a report – ...