Google is giving advertisers in the automotive industry a new tool to fuel their marketing efforts in the form of an ad unit customized for vehicle sales. When people search for cars for sale, this ...

Silicon Valley AI-native Commerce Infrastructure Company Topsort launches an AI-native ad format, turning conversational ...

The post [UPDATE: Confirmed] YouTube Is Testing New Livestream Ads Format That Interrupt Less appeared first on Android ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business. Gamers can ...

Emodo, a wholly owned subsidiary of Ericsson, has released findings from a study that highlights the need to optimize creative formats in ad slots that maximize attention, engagement, and recall. The ...

A split-screen view for ads ...

I wore the world's first HDR10 smart glasses TCL's new E Ink tablet beats the Remarkable and Kindle Anker's new charger is one of the most unique I've ever seen Best laptop cooling pads Best flip ...

Gino Sesto is the Founder of DASH TWO, a media buying agency in Los Angeles, specializing in out-of-home advertising & digital advertising. One of the best things about out-of-home (OOH) advertising ...

NEW YORK—The IAB Tech Lab has launched “Ad Format Idol,” an initiative to standardize emerging connected TV ad formats. The global standards-setting body said its new project seeks help from ...

Google’s Matt McDonald will be speaking at CTV Connect on March 13-14 in New York. Click here to register. Ten years ago, YouTube was just a place to watch video clips. To keep up with changing ...

Clinch, the operating system for autonomous advertising, and OpenGlass, the first SSP built for advanced CTV advertising, today announced that Clinch's ad-serving tags have been certified to run ...

Remember when “mobile advertising” just meant “banner ad”? And banner ads were aimed at no one in particular? Sure, brands could target certain handsets or carriers, but for the most part, mobile ...