A single junk food ad may not sway adults, but the right 15-second health message can. Researchers reveal how ad length and framing shape cravings differently for normal-weight and overweight viewers, ...

Despite advertising restrictions on public health risks like gambling and alcohol, junk food advertisements in Australia remain largely unregulated. A new Edith Cowan University (ECU) study has ...

Junk food advertising in Australia remains largely unregulated, despite significant public health concern. We wanted to understand what actually happens in the moments after adults see junk food and ...

A new Edith Cowan University study has found advertisements that encourage healthy choices can reduce cravings and intentions to consume unhealthy foods, and in some cases a 15-second message may be ...